A series of creative videos featuring impressive selling points such as “3% Ectoin” and “2-in-1 Makeup Setting and Repair” in large fonts were seen all over major business districts on the walls of office buildings in the past few days. They were produced by PRAMY, a professional makeup brand which, for many years, has kept a low profile in communication despite constantly dominating lists of top makeup setting products. By releasing this set of videos, the brand is officially making its voice heard for the first time.
